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Privacy Policy

(Translation from German, for information only)

Table of Contents

  1. Objective and responsible body
  2. Basic information on data processing
  3. Personal data processing
  4. Collection of access data
  5. Cookies & audience measurement
  6. Google Analytics
  7. Google Re/Marketing Services
  8. Facebook social plugins
  9. Facebook remarketing
  10. Newsletter
  11. Integration of services and content from third parties
  12. User rights and deletion
  13. Changes to Privacy Policy
  14. Objective and responsible body

Objective and responsible body

This data protection declaration provides information on the type, scope and purpose of personal data processing (including collection, processing and use as well as obtaining consent) within our online offer and the websites, functions and content connected with it (hereinafter jointly referred to as "online offer" or "Website"). The data protection declaration applies regardless of the domains, systems, platforms and devices used (e.g., desktop or mobile) on which the online offer is carried out.

The provider of the online offer and the body responsible for data protection is

Kinzza Production
Room 3034
Neuemagener Str. 23
13088 Berlin, Germany
hello@kinzza.de

 

Responsible:

Andrey Kezin
Schönhauser Allee 49
10437 Berlin, Germany
Tel. +49 163 7997641

(hereinafter referred to as the "provider"). For contact details we refer to our imprint

The term "user" includes all customers and visitors to our online offer. The terms used, such as "user", are to be understood as gender-neutral.

Basic information on data processing

We only process users' personal data in compliance with the relevant data protection regulations, following the principles of data economy and data avoidance. This means that the user's data will only be processed if a legal permission exists, particularly if the data is required to provide our contractual services and online services, or is required by law, or if consent has been given.

We take organisational, contractual and technical security measures in accordance with the state of the art to ensure that the provisions of the data protection laws are complied with and thus to protect the data processed by us against accidental or intentional manipulation, loss, destruction or against access by unauthorised persons.

If content, tools or other means from other providers (hereinafter collectively referred to as the "third-party providers") are used within the scope of this Privacy Policy and their named registered office is abroad, it is to be assumed that a data transfer takes place to the countries in which the third-party providers are based. The data transfer to third countries takes place either on the basis of a legal permission, user consent or special contractual clauses that guarantee a legally required security of the data.

Personal data processing

Personal data, in addition to the uses expressly mentioned in this Privacy Policy, are processed for the following purposes based on legal authorisations or user consents:
– The provision, execution, maintenance, optimisation and safeguarding of our services, service and user performances;
– Ensuring effective customer service and technical support.

We only transmit user data to third parties if this is necessary for billing purposes (e.g., to a payment service provider) or for other purposes if these are necessary to fulfill our contractual obligations towards users (e.g., address notification to suppliers).

When contacting us (via contact form or email), the user's details will be stored to process the request and if follow-up questions arise.
Personal data will be deleted if they have fulfilled their intended purpose and there are no storage obligations to the contrary.

Collection of access data

We collect data on every access to the server on which this service is located (so-called server log files). The access data includes the name of the accessed website, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider.

We use the log data without attribution to the person of the user or other profiling in accordance with the legal provisions only for statistical evaluations for the operation, security and optimisation of our online offer. However, we reserve the right to check the log data retrospectively if, based on specific indications, there is a legitimate suspicion of illegal use.

Cookies & audience measurement

Cookies are information that is transferred from our web server or third party web servers to the user's web browser and stored there for later retrieval. In the context of this Privacy Policy, users are informed about the use of cookies in the context of pseudonymous audience measurement.

Viewing this online offer is also possible with the exclusion of cookies. If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in their browser's system settings. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.

It is possible to use many online advertising cookies from companies via the US website http://www.aboutads.info/choices or the EU website http://www.youronlinechoices.com/uk/your-ad -choices/ manage.

Google Analytics

We use Google Analytics, a web analysis service from Google Inc. ("Google"). Google uses cookies. The information generated by cookies about the user's use of the online offer is usually transmitted to a Google server in the USA and stored there.

Google will use this information on our behalf for the purpose of evaluating your use of our website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. In doing so, pseudonymous user profiles can be created from the processed data.

We only use Google Analytics with activated IP anonymisation. This means that the user's IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be sent to a Google server in the USA and shortened there in exceptional cases.

The IP address transmitted by the user's browser will not be merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent collection of the data generated by cookies and related to their use of the online offer to Google as well as processing of this data by Google by downloading and installing the browser plugin available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de .

You can find more information on the use of data by Google for advertising purposes, setting and objection options on the Google website: https://www.google.com/intl/de/policies/privacy/partners ('Use of data by Google when you use websites or apps from our partners"), http://www.google.com/policies/technologies/ads ("Use of data for advertising purposes"), http://www.google.de/settings/ads ("Manage information that Google used to show you advertisements") and http://www.google.com/ads/preferences ("Determine which advertisements Google shows you").

Google Re/Marketing Services

We use the marketing and remarketing services (Google Marketing Services for short) of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, ("Google").

The Google Marketing Services allow us to display advertisements for and on our website in a more targeted manner to only present users with advertisements that potentially correspond to their interests. If, for example, users are shown advertisements for products they were interested in on other websites, this is called "remarketing". For these purposes, when our website and other websites on which Google marketing services are active are called up, a code is executed directly by Google and so-called (re)marketing tags (invisible graphics or code, also known as "web beacons") are integrated into the website. With their help, an individual cookie, i.e., a small file, is stored on the user's device (comparable technologies can also be used instead of cookies). Cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which web pages the user has visited, which content it is interested in and which offers it has clicked on, as well as technical information on the browser and operating system, referring web pages, time of visit and other information on the use of the online offer. The IP address of the user is also recorded, whereby we inform you within the framework of Google Analytics that the IP address will be shortened within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only in exceptional cases completely is transferred to a Google server in the USA and shortened there. The IP address is not merged with other Google offers' data. The aforementioned information can also be combined with information from other sources. If the user visits other websites, the advertisements tailoured to them can be shown according to their interests.

The user data is processed pseudonymously as part of the Google Marketing Services. I.e. For example, Google does not save and process the name or email address of the user but rather processes the relevant cookie-related data within pseudonymous user profiles. I.e. From Google's point of view, the ads are not managed and displayed for a specifically identified person, but the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymisation. The information collected by "DoubleClick" about users is transmitted to Google and stored on Google's servers in the USA.

The Google marketing services we use include the online advertising program "Google AdWords". In the case of Google AdWords, each AdWords customer receives a different "conversion cookie". Therefore, cookies cannot be tracked via the websites of AdWords customers. The information obtained with the help of cookies is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. The AdWords customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

We incorporate third-party advertisements based on the Google "DoubleClick" marketing service. DoubleClick uses cookies with which Google and its partner websites can place advertisements based on visits by users to this website or other websites on the Internet.

We also incorporate third-party advertisements based on the Google "AdSense" marketing service. AdSense uses cookies that enable Google and its partner websites to display ads based on users' visits to this website or other websites on the Internet.

Another Google marketing service we use is the "Google Tag Manager", with the help of which further Google analysis and marketing services can be integrated into our website (e.g., "AdWords", "DoubleClick" or "Google Analytics") .

For more information on the use of data by Google for marketing purposes, see the overview page: https://www.google.com/policies/technologies/ads , Google's data protection declaration is available at https://www.google.com/policies/privacy retrievable.

If you would like to object to data collection by Google Marketing Services, you can use the setting and opt-out options provided by Google: http://www.google.com/ads/preferences.

Facebook social plugins

Our online offer uses social plugins ("plugins") from the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland ("Facebook"). The plugins can be recognised by one of the Facebook logos (white "f" on a blue tile, the terms "Like" or a "Thumbs up" sign) or are marked with the addition "Facebook Social Plugin". The list and appearance of the Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/ .

When a user calls up a function of this online offer that contains such a plugin, their device establishes a direct connection with the Facebook servers. The plugin's content is transmitted by Facebook directly to the user's device and integrated into the online offer by the user. In doing so, user profiles can be created from the processed data. We, therefore, do not influence the scope of the data that Facebook collects with the help of this plugin and therefore inform users according to our level of knowledge.

By integrating the plugins, Facebook receives the information that a user has called up the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to its Facebook account. When users interact with the plugins, for example, by pressing the Like button or making a comment, the relevant information is sent directly from your device to Facebook and saved there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out its IP address and save it. According to Facebook, only an anonymised IP address is saved in Germany.

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the related rights and setting options to protect the privacy of users, can be found in Facebook's data protection information: https://www.facebook.com/about/privacy/ .

If a user is a Facebook member and does not want Facebook to collect data about it via this online offer and link it to its member data stored on Facebook, it must log out of Facebook before using our online offer and delete its cookies. Further settings and contradictions to the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US website http://www.aboutads.info/choices/ or the EU page http://www.youronlinechoices.com/ . The settings are platform-independent, i.e., they are adopted for all devices such as desktop computers or mobile devices.

Facebook remarketing

Within our online offer, so-called "Facebook pixels" of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are a resident of the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), are used. With the help of the Facebook pixel, Facebook can determine the visitors to our offer as a target group for displaying advertisements, so-called "Facebook ads". Accordingly, we only use the Facebook pixel to display the Facebook ads placed by us to Facebook users who have also shown an interest in our website. That means, with the help of the Facebook pixel, we want to ensure that our Facebook ads correspond to the potential interest of the users and are not annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad.

The Facebook pixel is directly integrated by Facebook when you visit our website and can save so-called cookies, i.e., small files, on your device. If you then log in to Facebook or visit Facebook while logged in, the visit to our offer will be noted in your profile. The data collected about you are anonymous to us, so it does not allow us to draw any conclusions about the user's identity. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible. The processing of the data by Facebook takes place within the framework of Facebook's data usage guidelines. Accordingly, you can find more information about how the remarketing pixel works and how Facebook ads are displayed in general in Facebook's data usage policy: https://www.facebook.com/policy.php .

You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. To do this, you can call up the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads or the objection via the US-American page http://www.aboutads.info/choices/ or the EU page http://www.youronlinechoices.com/ explain. The settings are platform-independent, i.e., they are adopted for all devices such as desktop computers or mobile devices.

Newsletter

Our e-mail newsletters are sent via the technical service provider The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (http: //www.mailchimp.com/), to which we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. Please note that your data is usually transferred to a MailChimp server in the USA and stored there.

MailChimp uses this information to send and statistically evaluate the newsletter on our behalf. For evaluation purposes, the e-mails sent contain so-called web beacons or tracking pixels, which are single-pixel image files stored on our website. This way, it can be determined whether a newsletter message has been opened and which links have been clicked. Technical information is also recorded (e.g., time of access, IP address, browser type and operating system). The data is collected exclusively in pseudonymised form and is not linked to your other personal data; direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients.

If you want to object to the data analysis for statistical evaluation purposes, you should unsubscribe from the newsletter.

Furthermore, MailChimp can use this data in accordance with Art. 6 para. 1 lit. f of the GDPR due to its own legitimate interest in the needs-based design and optimisation of the service as well as for market research purposes, for example to determine from which countries the recipients come. However, MailChimp does on its behalf or to pass them on to third parties.

To protect your data in the USA, we have concluded a data processing agreement ("Data Processing Agreement") with MailChimp based on the standard contractual clauses of the European Commission to enable the transmission of your personal data to MailChimp. If you are interested, this data processing contract can be viewed at the following Internet address: http://mailchimp.com/legal/forms/data-processing-agreement/.

MailChimp is also certified under the US-European "Privacy Shield" data protection agreement and is committed to complying with EU data protection regulations.

You can view MailChimp's data protection provisions here: https://mailchimp.com/legal/privacy/

 

Integration of services and content from third parties

It can happen that content or services from third-party providers, such as city maps or fonts from other websites, are integrated into our online offer. The integration of content from third-party providers always requires that the third-party providers perceive the user's IP address since they would not be able to send the content to the user's browser without the IP address. The IP address is therefore required to display this content. Furthermore, third-party content providers can set their own cookies and process user data for their own purposes. In doing so, user profiles can be created from the processed data. We will use this content as sparingly as possible and avoid data, and we will choose reliable third-party providers with regard to data security.

The following illustration provides an overview of third-party providers and their content, along with links to their data protection declarations, which contain further information on the processing of data and, in some cases already mentioned here, options for objection (so-called opt-out):

– External fonts from Google, Inc., https://www.google.com/fonts ("Google Fonts"). The integration of Google Fonts takes place via a server call to Google (usually in the USA). Data protection declaration: https://www.google.com/policies/privacy/ , Opt-Out: https://www.google.com/settings/ads/ .

– Maps of the "Google Maps" service provided by the third-party provider Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: https://www.google.com/policies/privacy/ , Opt-Out: https://www.google.com/settings/ads/ .

– Videos from the "YouTube" platform of the third-party provider Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: https://www.google.com/policies/privacy/ , Opt-Out: https://www.google.com/settings/ads/ .

User rights and deletion of data

Users have the right, upon request, to receive information free of charge about their personal data that we have been stored.
In addition, users have the right to correct any incorrect data, revoke consent, block and delete their personal data and, in the event of unlawful data processing being accepted, lodge a complaint with the responsible supervisory authority.

The data stored by us will be deleted as soon as they are no longer required for their intended purpose and deletion does not conflict with any statutory retention requirements.

Changes to Privacy Policy

We reserve the right to change the data protection declaration to adapt it to changed legal situations or changes in the service and data processing. However, this only applies with regard to declarations on data processing. If the consent of the user is required or components of the data protection declaration contain provisions of the contractual relationship with the users, the changes will only be made with the consent of the user.
The users are asked to inform themselves regularly about the content of the data protection declaration.

Date: 13.12.2021

 

 

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